Field sales tracking app

Your reps say they visited 12 shops. Can you see it?

E-Tracker tracks your field team's location during their shift, records every client visit with check-in and check-out, and puts routes, leads, targets and orders in the same app — so managers stop chasing WhatsApp updates and start coaching.

Free trial, no payment needed   Android, iOS and web

Live route tracking of a field agent travelling from Mumbai to Pune, with check-ins, distance and estimated time

Why field sales is the hardest team to manage

Most sales managers in India run their field team on a mix of WhatsApp location pins, end-of-day phone calls and an Excel sheet that gets filled in on Saturday. A location pin shows where someone was for one moment. A phone call tells you what the rep remembers. The Excel sheet is only as honest as the person typing it.

The cost is not just a few missed visits. When you cannot see which clients were covered, high-value accounts go unvisited for weeks, new territories never get opened, and you discover the problem only when the monthly numbers fall short. Good reps get no credit for their effort, and weak reps are noticed only after the damage is done.

A field sales tracking app should give you three things at once: where your team is during working hours, a record of which clients they actually visited, and a plan and target that tell each rep where to go next. E-Tracker was built around exactly those three.

What to look for in a field sales tracking app

  1. Visits, not just pins. A location pin shows one moment. Look for client visits with check-in, check-out and a log of what happened.
  2. Plans and actuals together. Tracking without a plan only tells you where people went, not where they should have gone. Route plans make coverage measurable.
  3. Duty-hours tracking only. Tracking should start at punch-in and stop at punch-out, with consent taken once — for employee trust and for compliance.
  4. Survives a closed app and weak network. Tracking should keep running when the app is swiped away and queue location fixes when there is no signal.
  5. Sales tools in the same app. Targets, leads, cold calls and orders belong next to visits, so reps open one app all day.

Features

How E-Tracker solves it

01

Live location during the shift — and only then

Location tracking starts automatically when a rep punches in and stops when they punch out. Managers see the whole team on a map that refreshes every 30 seconds, and can open any rep's trail for the day. On Android, tracking keeps running even if the app is swiped away.

Live route tracking of a field agent travelling from Mumbai to Pune, with check-ins, distance and estimated time
02

Client visits with check-in and check-out

Reps check in when they arrive at a client and check out when they leave, then log what happened. Every visit is stored with its time and location, and managers can browse visit history by rep or by client.

03

Route plans for every rep

Plan the day's route for each field user so they know which clients to cover. Compare the planned route with the actual trail and visits to see where coverage slipped.

Route plan for a field agent with nine customer stops from Mumbai to Pune, visit times and completed check-ins
04

Targets, leads and orders in the same app

Each rep sees their sales target on the home screen, works a cold-calling list, scans visiting cards into new leads and creates sales orders on the spot. Managers see team targets and every order as it comes in.

Go live in days

How it works

  1. 1

    Register your company

    Sign up, verify your GSTIN and email, add your offices and import employees. The setup check shows what is left to configure.

  2. 2

    Turn on Field Tracking

    Enable the Field Tracking add-on for your field users. Each person sees the company location policy once and grants consent in the app.

  3. 3

    Watch coverage, not phone calls

    The team map, trails, visits and targets update through the day. Use the reports in your weekly reviews and incentive calculations.

Case study · Building materials distribution

Illustrative scenario

From "trust me" to visits you can see

A distributor with 30 reps across three districts was paying incentives on self-reported visit counts. Once reps checked in and out of client visits in E-Tracker and managers could see each rep's trail, the gap between reported and recorded visits became obvious within the first month — and it was concentrated in a handful of reps. Moving incentives to recorded visits and targets changed behaviour within a quarter.

Based on how teams in this industry typically roll out the product. Figures are representative, not a specific customer's results.

30reps on one team map
Dailyvisit and trail review
1 qtrto full adoption

Pricing example

What it costs for 5 employees, 1 field agent and 1 sales agent

A simple example on the Essential plan, with the Field Tracking and CRM add-ons. Every extra employee or agent is added at the same per-person rate, so it is easy to work out for your own team. Start with a free trial and pay only when you continue.

  • Selfie + location punch in / out
  • Office geofences, shifts and breaks
  • Leave, comp-off, WFH and holidays
  • Regularization and approvals inbox
  • Employee records, documents and roles
Compare all E-Tracker plans
E-Tracker · Essential
  • Essential plan · 5 employees × ₹29₹145
  • Field Tracking add-on · 1 × ₹99₹99
  • CRM add-on · 1 × ₹149₹149

₹393/month + GST

Prices per month + GST. Pay monthly, quarterly, half-yearly or yearly — yearly is billed at 10× monthly (2 months free).

Start free trial on Essential Book a demo

FAQ

Frequently asked questions

When does the field sales tracking app record location?

Only during a shift. Tracking starts automatically at punch-in and stops at punch-out. Location fixes are uploaded every 60 seconds, and fixes captured without network are queued and uploaded when the connection returns.

Does tracking keep running if the rep closes the app?

On Android, yes. E-Tracker runs tracking as a foreground service, so it continues when the app is swiped away and shows a visible notification while it is active.

Is tracking employees legal in India?

Tracking limited to working hours, with employees informed, is standard practice. E-Tracker asks each user for location consent once, showing your company's policy notice, and only tracks during the shift.

Can leads from IndiaMART or JustDial come straight in?

Yes, with the CRM add-on. Admins connect IndiaMART, JustDial, Meta, TradeIndia, Google Ads and your website as lead platforms, and duplicates are detected when clients are created.

How is field tracking priced?

Field Tracking is an add-on at ₹99 per field user per month on top of your E-Tracker plan, so you only pay for the people who actually work in the field.

Which phones are supported?

E-Tracker has Android and iOS apps for employees and managers, and a web admin console for administrators.

Try E-Tracker free

Start with a free trial, no payment needed. Book a demo if you would like a walkthrough first.