For real estate sales
E-Tracker pulls your Meta, Google Ads and website leads into one CRM, gives every sales executive a calling list and a target, and handles attendance and tracking for the team that runs the site office.
Free trial, no payment needed Android, iOS and web
Real estate sales starts with volume: leads from Facebook and Instagram ads, Google Ads, the project website and listing portals. Each lead needs a fast first call, a site visit, several follow-ups and, eventually, a booking. Most developers handle this in spreadsheets and the personal phones of their sales executives.
The result is familiar. Leads are called late or not at all, the same buyer is called by two executives, follow-ups depend on memory, and when an executive leaves, their prospects go with them. Marketing spends more on ads without knowing what happened to the leads already paid for.
A real estate CRM needs to collect every lead automatically, remove duplicates, and make sure each one is worked by someone accountable for a target.
Features
Connect your Meta lead ads, Google Ads and website forms (and IndiaMART, JustDial or TradeIndia if you use them). Leads arrive in the CRM automatically, and duplicate detection stops the same buyer becoming two clients.
Each executive works a cold-calling list, opens the lead detail before calling, and converts a lead to a client once it is serious. Visiting-card scan captures walk-ins at the site office.
Set target periods and targets per executive. Each person sees their target on the home screen; the sales head sees the whole team.
Site office staff punch in with a selfie and location against the project's geofence. Executives doing home or corporate visits can be tracked during their shift with the Field Tracking add-on.
Go live in days
Connect Meta, Google Ads and your website as lead platforms, and add projects as offices with geofences.
Executives work their calling lists, log visits and convert serious leads to clients.
Review leads, conversions and targets per executive in the CRM dashboard.
Case study · Residential developer, 3 projects
Illustrative scenarioA developer selling three residential projects through an in-house team of 14 was exporting Meta and Google Ads leads into spreadsheets every morning, and buyers were regularly called twice. With lead platforms connected to E-Tracker and duplicate detection on clients, every lead lands in one list, and the sales head reviews progress against target each week.
Based on how teams in this industry typically roll out the product. Figures are representative, not a specific customer's results.
Pricing example
A simple example on the Essential plan, with the CRM add-on. Every extra employee or agent is added at the same per-person rate, so it is easy to work out for your own team. Start with a free trial and pay only when you continue.
₹294/month + GST
Prices per month + GST. Pay monthly, quarterly, half-yearly or yearly — yearly is billed at 10× monthly (2 months free).
Start free trial on Essential Book a demoFAQ
Yes. Meta is one of the supported lead platforms, along with Google Ads, your website, IndiaMART, JustDial and TradeIndia. Reps can also trigger a sync, limited to once every 15 minutes.
They are not among the built-in lead platforms today. Leads from those portals can be added to the CRM directly.
Yes. Duplicate detection runs when clients are created, so the same buyer is not created twice.
Sales orders are live. Invoices and payment tracking in the CRM are being rolled out.
Yes. Agencies use the same leads, calling lists, targets and field tracking for their agents.
As soon as the lead platform syncs, the lead is in the CRM. Reps can trigger a manual sync, limited to once every 15 minutes.
Start with a free trial, no payment needed. Book a demo if you would like a walkthrough first.
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